The Director, Marketing and Communications is responsible for developing, planning, and executing strategic and responsive business development, marketing and communications initiatives that support consistent business growth, expand market share, and reinforce and grow the Lord Cultural Resources brand and reputation locally, nationally, and internationally. The position requires an extensive knowledge of the cultural industry and the ability to communicate the complex and rich diversity of the company, its services, products and intellectual capital to its many diverse constituencies worldwide.
Some of the central responsibilities include:
- Leads effective new business development for the company ensuring that opportunities are effectively pursued worldwide and is responsible for managing the corporate response; Coordinates and contributes to the business development process and ensures the development of quality, creative, compelling and targeted proposals internationally
- Responsible for the overall development and implementation of all marketing and communications efforts internationally
- Tracks, analyzes, and reports on new opportunities, submitted proposals, the status of new business and achieving business targets
- Responsible for the quality and integrity of communications for Lord Cultural Resources. Coordinates and develops communications, marketing and media activities globally
- Responsible for maintaining the visual and editorial brands identity and style standards in all communication vehicles, including web site, print and digital
- Provides strategic direction, recommendations and plans for all aspects of web design, functionality and content, marketing, marketing and brand design, media relations, customer relations, and both internal and external communications
- Supervises, evaluates, and develops staff in areas of business development, marketing, and communications
- Participates as a member of senior management team to help establish and implement strategic direction
- Assists in the development and implementation of new business opportunities and strategic partnerships
QUALIFICATIONS
The qualified candidate must be a self-starter, motivated, committed and adaptable team player. You must be detail oriented quality conscious, have impeccable time and project management skills, and have a genuine enthusiasm in museums, culture, and the arts.
Other key qualifications include:
- Degree (M.A. or MBA preferred) in Communications, Marketing, Media or Public Relations or equivalent experience
- 7 to 10 years progressively senior experience with proven results in business development, marketing, communications, media and public relations, or consulting in the cultural sector or the professional service industry
- Proven experience creating and implementing communications and brand marketing plans, marketing collateral and experienced on all social media platforms
- Outstanding writer accustomed to meeting multiple, concurrent and critical deadlines; ability to write winning proposals
- Senior-level experience in strategic communications, or public relations at a cultural institution or public relations firm including established media contacts
- Experience in museums, visual art and performing arts, architecture, urban development and design
- Effective public speaking skill in English; fluency in other languages an asset
- Experience supervising direct reports and ability to coordinate multi-office and multicultural teams
- Exceptional networking/interpersonal/social interaction skills; demonstrated superior presentation and communication skills; ability to work with a range of internal and external colleagues and clients ability to work both independently and on teams
- Familiarity with Lord Cultural Resources' methodologies and/or willing to excel in them - The Manual of Museum Planning, 1991. 2nd Edition 1999, The Manual of Museum Management, 1997. 3rd Edition 2002, The Manual of Museum Exhibitions, 2001, The Manual of Strategic Planning, 2007, The Manual of Museum Education, 2007
- Proficiency in MS Office Applications including proficiency in Excel for tracking and analyzing data
- Motivational skills; organizational and analytical skills
- Creativity and innovation
- Results oriented and strong analytic skills; knowledge of research methodology and skills in evaluation
- Willingness to travel
To Apply:
If you are an exceptional individual and enjoy and excel working in a fast paced environment that combines independent focus and collaboration please forward your cover letter (please indicate desired salary range), resume, and 3 professional references to hr@lord.ca with the subject line “[Your Name] – Director, Marketing and Communications” before February 27, 2015.
Thank you to all applicants for their interest, only those selected for an interview will be contacted.
We are an equal opportunity workplace and welcome cultural diversity in our workforce.
