The National Trust for Canada is seeking an entrepreneurial individual with skills in marketing and promotion to build the organization’s profile, with a focus on expanding its national network of historic places and its constituency of partners, members and supporters. This is a new full-time position, based in Ottawa. The National Trust is offering an initial two-year full-time contract with full benefits, with the possibility of renewal based on performance.
The National Trust is a registered charity that leads and inspires action to save historic places. We envision a future where heritage buildings, landscapes, natural areas and communities are widely valued as cornerstones of our identity, memory and sense of place and recognized as essential to a vibrant economy and a sustainable future for all Canadians. For more information about the National Trust: www.nationaltrustcanada.ca.
The Manager, National Trust Networks is a new position which will be located in Ottawa. The Manager’s primary role is to take the lead in developing new revenue-generating, marketing and membership strategies for new and existing National Trust programs. This person will build upon and create key relationships, identify opportunities, and make strategic connections with sites, programs, partners, members and sponsors.
Major Responsibilities
1. Create a high-profile pan-Canadian National Trust network of sites: Build on existing relationships with partner sites in Canada and abroad; develop creative new approaches to building the network of sites in Canada; secure new partner sites across the country; optimize the potential of sites owned by the National Trust; and market and promote the network of sites to attract members, supporters and business opportunities.
2. Build an engaged and inspired membership constituency for the National Trust: Build on existing membership partnerships with provincial partner organizations; negotiate new member benefits; and identify new opportunities to expand the National Trust’s connection with members and supporters.
3. Develop new business lines related to site and member networks: Explore new partnerships, business relationships and marketing opportunities that build the National Trust’s member offering, profile and revenue generation opportunities.
4. Develop viable Business Plans and marketing strategies and implement cost-neutral and profitable initiatives.
5. Develop and deliver compelling presentations and proposals to existing and potential partners in the heritage sector, as well as corporate Canada, in collaboration with National Trust fund development staff.
Qualifications & Skills
a. Successful candidates will have a minimum of 5 years’ experience and demonstrated results in marketing, promotion, and negotiating productive partnerships.
b. Education or experience in tourism, membership development, and business development are desirable.
c. Candidates must possess excellent communication skills, creative thinking, self-motivation, outstanding ability to sell ideas, and strong writing and presentation skills.
d. The ability to communicate in both official languages is essential.
e. Knowledge of the heritage sector and/or the non-profit sector would be an asset.
Compensation
Salary commensurate with qualifications and experience. The National Trust provides a very attractive benefits package.
To Apply
Please submit a CV as well as a statement of qualifications that responds directly to itemized points 1-5 and a-e above. Submissions should be sent to emcrae@nationaltrustcanada.ca or fax to 613-237-5987, addressed to the attention of Eliot McRae. Submissions will be received until close of business on August 4, 2015. Only those candidates selected for an interview will be contacted.